Imagine you have back pain (like 30% of the population)?
You go to your GP, and he prescribes you some medicine and one week off. Then, one month later, he gives you two more weeks off and sends you for an x-ray. The pain is still there, and you don’t know what you have or how to recover.
Will it get worse? Should you avoid moving? Or should you be doing exercises or adapting your gestures and postures? Nobody has told you. Dr. Google might be able to help, but there’s too much text, lots of scary forums, and only a few illustrations.
Our goal is to empower “patients” to take an ACTIVE role in their own health.
How? By proposing three tools on one website (Mymedicoach.com):
- Animated films: To explain things visually and simply.
- An app (mobile and desktop): To stimulate users to complete their daily physical exercises. Physiotherapists will be able to coach their patients remotely with this app.
- A serious game: To teach ergonomics, gestures, and postures.
Our motto: “Knowledge will set you free, but it therefore has to be open.”
The main business model is the only one that will allow knowledge to be free: sponsoring. Pfizer is our first client. There are also two other potential income sources for the future.
Addressing back pain is our first step. And after that, the range of possibilities is almost endless. The app is also used for prevention in the workplace.
